Reports

Interactive reports powered by Pulse AI by IMI

Published Reports
Passion Economy

AI Passion Comparison

Microsoft AI vs ChatGPT: Who Owns the Passion Economy? An in-depth analysis of passion points, audience overlap, and brand positioning in the AI landscape.

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Brand Landscape

Valued Nutrition

Brand Landscape Analysis: Canada's Valued Nutrition Consumer. Exploring consumer sentiment, category dynamics, and growth opportunities across the nutrition sector.

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Consumer Behavior

Pro Soccer Fans

Consumer behavior analysis of pro soccer fans across 375 passion points — sports, health, lifestyle, food & beverage, finance, and home & auto engagement metrics.

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Coming Soon
Benchmarking

Category Benchmarking Report

Cross-category performance benchmarks with competitive indexing, share of voice tracking, and trend analysis across key verticals.

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KPI Tracking

KPI Overview Report

Comprehensive KPI dashboard covering brand health, awareness metrics, purchase intent, and sentiment trends over time.

Coming Soon →